American Honda Names Chuck Boderman VP, Motorcycle Division ...
http://www.cycleworld.com/2015/04/.....cle-division-v...
Apr 3, 2015 - American Honda Names New Motorcycle Division V.P. ... dealer development and marketing before being named Assistant Vice President in ..

I can't say for certain if this is the guy. He wouldn't turn over his name tag that he had strung around his neck when I asked for his name, but three different exhibit workers pointed him out as the director of marketing.